I am a multi-disciplined, Somerset-based graphic designer, specialising in high quality creative output for both digital and traditional media.
A designer’s job is to evolve an idea from concept to creation. A good design should be communicative, memorable, elegant in form yet economical. If a design appears to be effortless and timeless then it can be considered a success.
My freelance career has given me the opportunity to work with a wide range of businesses spanning the commercial board: advertising, photography, event production and traditional art. Staying buoyant in this rapidly evolving digital world requires a designer’s skillset to remain well honed and on point, whilst always acknowledging the well-established principals. With each new job comes new challenges. Distilling the complexities of a business or brand down to its essence and projecting it with clarity and confidence is a process a designer relishes.