The Salty Dog’s maiden voyage was at the Electric Picnic in deepest darkest rural Ireland. It now set its sails for the city! The Venue’s management commissioned the design of a logo which was both striking, yet ragged enough to reflect the venue’s feisty reputation.
The silhouette of a distressed, ghostly galleon under attack from a sucker-adorned sea monster was decided upon. The logo will be used on all marketing media, and also outside the venue upon a traditional hanging sign.
“Latched on to the festival like a stubborn barnacle, the Salty Dog occupies the moral low ground, provides solace for the insomniac, answers for the confounded, tonic for the parched, and music that shakes the leaves of every tree in the forest.”